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XYZ Entertainment CEO and Hip-hop star Bobby East has broken his silence on the state of Zambia’s music industry, hailing local artists for doing so much with so little.
The ‘Toxic’ hit maker says that he’s realized Zambian artists are the most gifted in the world.
“Zambian artists are some of the most gifted in the world and I’ll tell you why...It’s amazing what my peers can do with the little resources they have available to them,” he says.
He adds that while none of the artists are signed to globally renowned record labels, the still make big moves in the industry even when the odds are stuck against them.
“We are not signed to any of the gatekeeper record labels so the algorithm doesn’t work in our favor...When you go on streaming sites, you have to search for Zambian content whilst a new Davido record is the first thing you see when you log on.
“A typical international hit will have more than 5 writers, producers and AnR people before it even gets out. Over here my brother T Sean is recording a whole album written and produced entirely by him, He will then get on this app and market it himself and that example applies to a lot of us,” he says.
He lauded Zambian record labels for doing more than enough in ensuring that they do all they can to push music. Bobby asked fans to support artists by picking their favourite art work and share it.
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Nigerian-American singer, songwriter, and record producer Davido has announced that he will be dropping a new single at the end of this week. Davido in a tweet said the new single will be made available this Friday.
“FRIDAY WE FEAST!!!,” the Davido Music Worldwide boss posted on his verified Twitter handle.
The new single serves as Davido’s first single for the year since he released his third studio album – A Better Time, in November 2021. Davido has been focusing on releasing music videos for singles off the project but now he has decided to release new material.
For 2021, he has dropped music videos for ‘The Best’ featuring Mayorkun, ‘La La’ featuring Ckay and ‘Shopping Spree’ featuring Chris Brown and Young Thug – all of which have performed well, amassing over 8 million views each on YouTube.
Davido has also been featured by a number of musicians this year, among them; Teni on her debut album ‘Wondaland’ for the single ‘For You’, Liya for the single ‘Lakiriboto’ off the ALARI EP and Tion Wayne’s ‘Who’s True’ among others.